Recruiting Animal

Facebook vs Linkedin

Recruiting Animal Show - August 17, 2011

Jason Ginsburg of BRANDEMix sez Linkedin is in trouble.
Facebook will destroy it by 2013.

His article on ERE

BRANDEMiX on Twitter

Jenn Pedde disagrees with Jason

2nd Feature: Background Checks -- Jane Doe tells us how a renegade ex-spouse can a hurt a job hunter (starts at 45 min mark)

 

PLAY - Full Show - Facebook v Linkedin

PLAY - Old Job Hunters

PLAY - Social Media Numbers

 

 

Better Job Descriptions

From: How To Hire an Assistant by @JasonFried (edited)

This is a problem with job listings: They don't describe an actual day's work. They're heavy on general skills but not specific actions.

We decided to go in a different direction. Instead of a list of skills— this software, that many years of experience, "team player," etc.— we wrote a list of 26 things that this person would have done in a week had he or she been working here.

The list included things such as "Booked two hotel rooms and two flights for out-of-towners"; "Packed up and shipped out about five copies of Rework to various people"; "Coordinated with Abt Electronics to schedule installation of four flat-panel TVs"; and "Researched and recommended local floral arrangers for weekly flowers for the office."

This way, whoever was applying would know exactly the kind of work he or she would be expected to do. (You can read the job posting here).

 

Jobvite

Jobvite, Inc. - Profiles - ERE Vendor Watch.

How To Write Job Postings

Based on info from The Ladders via Venus de Micro.

Format
- Killer headline to grab attention.
- Company Description (honest and modest beats arrogant and inflated)
- Detailed Job Description (leave out the crap words like efficient and effective)
- List of Requirements
- List of Preferred Qualities (leave out this subjective garbage)
- List of Deal-Breakers (qualifications to buzz off)

Details count. A great job description is very detailed to help people decide if the position is right for them.

To keep the losers out, put the most important requirements in bold.

If you can't mention the name of your firm use a descriptive term in the Headline like “Fortune 500 Pharmaceuticals” or “Prominent International Bank”.

Adjust your tone and vocabulary to the level of candidate you want. (Talk down to the simple folk).

If the job doesn’t require a specific location, say so.

Put how-to-apply instructions and essential requirements at the end of your job description, right above the “apply” button. Make it hard to miss.

Stock Option Scandal at Monster

ERE has the story

Cheesman RecruitingFlyed

animalized version. original here.

Jobster: It won't be as exciting without Don JGo. But they have strong brand recognition and a decent amount of traffic. I wouldn't count them out.

Monster. Neil Bruce (of Monster) asked to sit down with me today. It's part of their charm offensive. They're building bridges with the blogosphere.

The role of SEO in recruiting. Well, you have a mix of tools for recruiting today: social networking, SEO, Facebook has an ad platform. I don't think any tool will be the primary tool.

Video Resumes. How many employers are going to sit through 2-3 minute video resumes? When someone is further along in the process, maybe.

But, employers should definitely create videos about what it's like to work in their companies. Deloitte gave their employees cameras to record whatever they liked. It doesn't have to be Bergman to be beneficial for the company.

Job Boards. I admire Jobing. They are doing some video and blogging on the site. And acquisitions. I also respect Indeed because they have stayed true to their vision.

Predictions for 2008. I don't want to say the Recession word but... you will see a lot of companies acquired and shut down.

ERE Survey Disses Craiglist Ads

As a source of high-quality candidates:

Love it: 31% (81 votes)
Like it: 19% (48 votes)
Dislike it: 28% (72 votes)
Never posted: 22% (57 votes)

Details here. Note: Kawasaki loved it

I’d heard about the extraordinary effectiveness of Craigslist, but now I “know” this is true. Now you know that there are highly-qualified diligent candidates in the Craigslist talent pool. (abbreviated version)

Stealing Domain Names

Asia Pacific Headhunter tells us that the domain eFinancialCareers.com has been swiped by eFinancialCareers.cn.

China is heating up as a financial careers market.... to lose their name in China like this would be annoying in the least and possibly disastrous.

Ex-Jobster Exec Uses Craig's List To Hire

All I can say is Craig's List rocks for small business. My cost per hire, so far, is less than $25 and my quality of hire is stupendous!.

Dave Lefkow, Bacon-Boy

Lefkow, formerly VP Sales at Jobster, is leaving recruiting to produce and market Bacon Salt. Here's my question. Will Bacon Salt become a target for Al Qaeda? Lefkow claims that the taste is absolutely infectious. It's the crack cocaine of the pork world. And that makes it sound like a cultural conspiracy to me.

Kawasaki Likes Craiglist Job Board

The ad cost $75.... yielded... thirty-seven good candidates... at a cost of a mere $2 per candidate.

I’d heard ... about the extraordinary effectiveness of Craigslist, but now I “know” this is true.

Now you know that there are highly-qualified diligent candidates in the Craigslist talent pool.

Guy Kawasaki