The Rule of Reciprocity meets The Peter Principle
Givers Gain means that if you give referrals, leads or resources, the recipients will want to repay you.
As your network grows, however, it's harder to do because there are too many people to help everybody.
Sacred Cow Dung has something relevant to say here.
He points out that once your currently active network goes over 150 people, the quality of the relationship begins to deteriorate.
He also defines the networking style that can maintain an active relationship with a large number of people.
And, that's The Celebrity who does not relate to you directly but through a series of products or services (or performances) in which you are interested.
And, I suppose, a blog is a decent way to maintain a relationship with your network between major events (and might even become the strongest part of the relationship, itself).
Reference: Stephan Labuda
