7. Don't be afraid to ask for contact.
Most people see disaster in a turndown. Ferrazzi doesn't. So, when he wants to meet someone he's not shy. Always remember: audacity separates the men from the boys.
My comment. This guy is the Arnold Schwartzenegger of networking. He has a gift and was raised by a father who believed in the same philosophy.
So, don't expect to be as good as him, especially overnight. Use him as a model and source of tips.
8. Help people without expecting payback.
Good networking is not the rapacious glad-handing of users. You want to establish a personal connection that makes someone want to help you. And a real personal connection is not based on tit for tat. So, no immediate payoff is the rule.
All you want is a good conversation that leaves you with a positive personal connection. It might deliver favours in the future and it might not.
9. Cultivate diverse contacts then introduce them to eachother
Most people have a narrow circle of contacts so Ferrazzi deliberately meets people from diverse backgrounds. This allows him to help others expand their contacts in interesting ways.
10. Stay in touch. Relentless maintenance is the key.
Eighty percent of networking is staying in touch. Ferrazzi makes hundreds of phone calls a day. Most are quick hellos on voice mail. He also sends a lot of email and makes a point of reaching people on their birthdays.